Let’s face it: in today’s world, consumers face a barrage of up to 3,000 advertising and promotional messages every day, tuning out those that don’t appeal to what they want, need or believe in… I once read in a basic branding manual that a brand is a promise, so I guess the question is: what [...]
Archive for March, 2010
Branding our Way to the Windows Market
Posted in About what I do, tagged branding, Windows on March 14, 2010 | Leave a Comment »
